Announcements

Waterfall Screen 101

We recently added a new screen to TRACEBACK dashboard called "Waterfall". You can access it once you are in the analytics mode viewing one...

App Nanny by SOOMLA Speeds up Your App Research

Today we are proud to continue the tradition of making free and open source tools with the launch of App Nanny. App Nanny is...

GROW is Being Shut Down

We have a difficult announcement to make. Beginning today we're winding down the GROW service. Over the past 2 years we had a huge vision to...

New Ad Network Integrations and a Cool New Comparison Feature

New Ad Networks As promised we have now added even more Ad Network integrations! We’re talking about the much anticipated Unity Ads as well as...

New Ad Network Integration: Chartboost Meets GROW

You can now see your ad network data in the GROW Dashboard. You'll find impressions, clicks, CTR, clicks per user and more! We started with...

What’s New: God Mode Analytics + Two New Integrations

With 2016 come new SOOMLA dashboard features. We're excited to release our God Mode Analytics plus two new integrations with Facebook and UnityIAP. God Mode...

We’re Open Source and We’ve Been Listening to You

Open Source One of the perks of being an open source company is having a community of developers who not only use your product, but...

Bye Bye Unity Prefabs and a Few More New Additions

Unity Prefabs Remember those SOOMLA Prefabs you were required to drag & drop into your main scene in order to receive and handle events? Well,...

Remote Virtual Economy Management For Mobile Games

With virtual economy being the most popular choice for mobile freemium games business model, you probably will want to have one of those in...

New Grow Bundles are here – get them while they’re hot!

SOOMLA's newest release brings you not only a completely redesigned dashboard, but also its revamped, brand new, specifically tailored for your needs Grow Bundles. Grow is SOOMLA's flagship community-driven...

MUST READ POSTS

The 15 types of hyper casual and arbitrage games for mobile apps

15 Types of Hyper Casual and Arbitrage Games

One of the biggest trends in the mobile game industry in the last year has been the explosion of the Hyper Casual genre. The...

Monthly vs. Daily Opt-in for Rewarded Video

One of the charts we always recommend our customers to look at is the comparison between Monthly Opt-In and Daily Opt-In. This chart generated...

33 Mobile Game Benchmarks and Rules of Thumb

One of the most effective tools in business is using back of the envelope calculations using rules of thumb or benchmarks. This method is...

Q2 2018 Mobile Monetization Benchmark Report is Out!

We are excited to announce the release of our second part of the Mobile Monetization Benchmarks report for Q2 2018 today. This is one...

Complete Mobile Advertising Glossary – Over 70 Terms Defined

From newcomers to mobile industry veterans, the amount of acronyms and terms that exist can be daunting, and frankly, often times confusing. The industry...

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