In App Purchase Tips

In App Purchase Price Ranges Are Coming to Google Play

Google recently announced that they are considering adding In-App Purchase price ranges to the Play Store. This comes on the heels of Google's loss...

Making the Nokia Store IAP plugin for Soomla

The making of a new billing plugin It's not everyday that a developer gets a chance to contribute on a big FLOSS project like Soomla...

Equippable Virtual Goods Explained

At SOOMLA, we’re investigating and reviewing games all the time. We do that so we can create better solutions for our indies’ problems. In...

Unity Monetization Plugins – 2014 Update

As of today, Unity is the biggest eco system for mobile game developers with about 1/2 of the developers claiming they are using Unity and...

3 Appnomoics Tips – Balancing IAP and Advertising

One of the challenges of free 2 play is that most app can't relay on a single source of revenue. Sure, SuperCell and King.com...

Upgrade Virtual Goods Explained

As a part of modelV3 (Economy Model Version 3), SOOMLA offers several kinds of virtual goods.At SOOMLA, we did our homework and based our...

3 Reasons to Add a Luck Element in Your Games

Luck has plays a critical role in games but yet many game developers fail to incorporate random factors when designing their titles. Here are...

5 Must Watch Lecture Videos from Casual Connect Europe

Casual Connect is one of my favorite conferences in the gaming industry. It's casual and fun but still provides great opportunities for connecting with...

Review: Drop Limbs – 8 Bit with the Latest Monetization Tricks

Saturday is starting to be my favorite day of the week - it's game review day. This week's review is for a game called...

3 Quick Ways to Add Consumables in Your Game

If you have been following this blog, you already know that I'm a big supporter of adding consumables in mobile games. 80% of the...

MUST READ POSTS

The 15 types of hyper casual and arbitrage games for mobile apps

15 Types of Hyper Casual and Arbitrage Games

One of the biggest trends in the mobile game industry in the last year has been the explosion of the Hyper Casual genre. The...

Monthly vs. Daily Opt-in for Rewarded Video

One of the charts we always recommend our customers to look at is the comparison between Monthly Opt-In and Daily Opt-In. This chart generated...

33 Mobile Game Benchmarks and Rules of Thumb

One of the most effective tools in business is using back of the envelope calculations using rules of thumb or benchmarks. This method is...

Q2 2018 Mobile Monetization Benchmark Report is Out!

We are excited to announce the release of our second part of the Mobile Monetization Benchmarks report for Q2 2018 today. This is one...

Complete Mobile Advertising Glossary – Over 70 Terms Defined

From newcomers to mobile industry veterans, the amount of acronyms and terms that exist can be daunting, and frankly, often times confusing. The industry...

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