The Perfect Store Slides
I'm happy to share my slides from Casual Connect San Francisco. I'll upload the video of the presentation as soon as I receive it....
42 Strategies for Monetizing Mobile Games
Are you a game developer looking to launch a free to play mobile game? We'd like to help. Recently, many game developers have moved...
Optimize Your Mobile Game Revenue – Part 3
I'm adding a 3rd chapter to the successful series of videos about optimizing mobile game revenues. In this video I'm using the SOOMLA Dashboard...
Game Economy Balancing – 3 Ways to Prevent "Pay to Win"
Free to play games often face a paradox. On the one hand, players are willing to buy their way out of challenges, but on...
Benchmarks for Pricing Virtual Good Purchases in Mobile Games
In our line of business, we are always talking with game developers and designers. Some of them ask us for advice on pricing purchases...
Optimize Mobile Game Revenue – Part 2
This is the second part in the series of videos about optimizing mobile game revenues using the SOOMLA Dashboard. As with the other tips...
Optimize Mobile Game Revenue – Part 1
We have decided to do a series of videos showing you how to optimize revenue from your game using the SOOMLA Dashboard. Each tip...
7 Offer Wall Providers to Monetize Your Mobile Game
Getting a user to pay for an app download upfront without a big name behind the app became almost impossible in the last two...
Choosing Funding for Your Mobile Game – Publisher vs. Venture Captial
There has been a lot of talk recently about game funding. On one hand, venture capital firms still have bad taste from seeing giants...
What I Learned from Ben Cousins
When I'm looking back on what I have learned in the past year about free to play game design and virtual economies I'm realizing...