Ad Quality Dashboard – Spike/Drop Alerts Official Rollout

"I love false alarms" said no one ever. I would like to share some exciting news today. Last week we finished the rollout of our Spike/Drop alerts feature. Some of you may have seen previous versions of it on the dashboard but now we have compiled all customer feedback. It may sound like a generic feature but...

“No Need to Shout” – Audio in Mobile Ads

A few days ago I ran into an ad with the weirdest audio experience that got me thinking about various patterns publishers should be aware of when it comes to audio in ads. This post is highlighting some ad experiences we have seen since we started AdIntel and would probably not meet the quality criteria of publishers.

Is the Automatic Opening of “In-Game App-Store Dialogue” a Legit Ad Experience?

Last week I had a call with a customer and a friend whose opinion I highly appreciate. We were talking about the new SDK-less AdQuality feature from SOOMLA. I’m still super psyched about this one and believe it has the potential to change the industry so I’m talking about this with as many people as I can....

3 New Ad Creatives To Notice

Banner image with an image of a smartphone with a playable ad with text “3 new ad creatives to be notice”
A smart person once said "New is always better". Well, it was Barney Stinson from How I Met Your Mother so maybe not so smart but still when it comes to ad creatives many advertisers want to see the latest ad creatives every week. It might be because they feel they have already looked at all the...

AdIntel Case Study – Single Ad Creative Leads to 5X Growth

This blog post goes back to the basics of why we even started AdIntel. We knew that generating high-performance ad creatives was key to success but not even in our wildest dreams we could have imagined such an outstanding return on using AdIntel. The publisher that is going to stay anonymous has grown over 5X in revenues...