Monthly Archives: February 2014

How much equity should I give an investor

Being a semi-successful entrepreneur has this really fun element that you get to advise younger entrepreneurs. This is not something I invented, many other...

One Trick that got us almost 10,000 page views

Whether you are new to blogging or have been blogging for a while, there will always be things that will amaze you about what...

How to Make Addictive Mobile Games

I recently gave a session at Casual Connect about how to make mobile games more addictive. Obviously, games are not really addictive but they...

What I Learned from Iris Shoor of Takipi

I would like to tell you about a person that influenced me and SOOMLA quite a bit. I'm talking about Iris Shoor. Iris is...

Best Games: Indie Prize Winners at Casual Connect

If you are not familiar with the Indie Prize, it's an award ceremony specifically for indie gaming developers. It takes place at every Casual...

How to Monetize Flappy Bird with In-App Purchase

As the news about Flappy Bird going down hit the news vine the first thought I had was "what a shame". The guy clearly...

Flappy Bird Going Down?

In a weird turn of events the mystery around Flappy Bird continues. The game that recently rocketed out of nowhere to the top of...

Cocos2dx-js is Here!

SOOMLA is happy to announce our new solution: Javascript - based economy model for cocos2d-x. Cocos2dx-js In a nutshell SOOMLA is broadening options for Cocos2dx in...

Flappy Bird – Indies Rule

Flappy Bird is the new champion! It took the Top Free chart by storm and everyone is dying to know how developer Dong Nguyen did...

MUST READ POSTS

The 15 types of hyper casual and arbitrage games for mobile apps

15 Types of Hyper Casual and Arbitrage Games

One of the biggest trends in the mobile game industry in the last year has been the explosion of the Hyper Casual genre. The...

Monthly vs. Daily Opt-in for Rewarded Video

One of the charts we always recommend our customers to look at is the comparison between Monthly Opt-In and Daily Opt-In. This chart generated...

33 Mobile Game Benchmarks and Rules of Thumb

One of the most effective tools in business is using back of the envelope calculations using rules of thumb or benchmarks. This method is...

Q2 2018 Mobile Monetization Benchmark Report is Out!

We are excited to announce the release of our second part of the Mobile Monetization Benchmarks report for Q2 2018 today. This is one...

Complete Mobile Advertising Glossary – Over 70 Terms Defined

From newcomers to mobile industry veterans, the amount of acronyms and terms that exist can be daunting, and frankly, often times confusing. The industry...

SOOMLA Resources and Reports

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SOOMLA Resources and Reports

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SOOMLA Resources and Reports

SOOMLA Resources and Reports

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SOOMLA Resources and Reports

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SOOMLA Resources and Reports