Monthly Archives: May 2014

Badaboom review – rhythm based scroller

Badaboom is a rhythm game that can do better with some fine tuning. It's available for Android and can be downloaded here. Remember combos and...

Unity Monetization Plugins – 2014 Update

As of today, Unity is the biggest eco system for mobile game developers with about 1/2 of the developers claiming they are using Unity and...

The Complete Guide to Levels, Worlds, Achievements, Quests and Badges

Recently the team here at SOOMLA noticed that most game developers don't plan their game pregression well enough. Game progression alongside with an in-game...

Woorddict Review – Monetizing Simple Puzzles

Woorddict is one of those games where you have to quickly spell out words quickly. It can be fun an addictive once you get...

3 Appnomoics Tips – Balancing IAP and Advertising

One of the challenges of free 2 play is that most app can't relay on a single source of revenue. Sure, SuperCell and King.com...

Why Game Publishing is Broken and How We Can Fix It – Together!

I recently gave a session at Casual Connect Singapore about game publishing. If you missed it, you can see it here. Game publishing used to...

The best code style guides in the world !

In SOOMLA, we don't compromise on our code quality. It's easy to say but extremely hard to do. We have code written in 8...

Best Tweets of the Week #9

Public Domain Jam is on - hurry up! @itchio: itch.io is proud to be helping host The Public Domain Jam, $1000 grand prize + other...

Traffic Dodger Review – Coins, Records and Characters

This fun action game is very easy to pick up. Your character runs on the road and tries to avoid the cars coming at...

Eric Paley vs. Paul Graham – Sending decks and Executive Summaries

I recently came across a post by Eric Paley of Founders Collective. If you are not familiar with the Bostonian seed fund / angel group...

MUST READ POSTS

The 15 types of hyper casual and arbitrage games for mobile apps

15 Types of Hyper Casual and Arbitrage Games

One of the biggest trends in the mobile game industry in the last year has been the explosion of the Hyper Casual genre. The...

Monthly vs. Daily Opt-in for Rewarded Video

One of the charts we always recommend our customers to look at is the comparison between Monthly Opt-In and Daily Opt-In. This chart generated...

33 Mobile Game Benchmarks and Rules of Thumb

One of the most effective tools in business is using back of the envelope calculations using rules of thumb or benchmarks. This method is...

Q2 2018 Mobile Monetization Benchmark Report is Out!

We are excited to announce the release of our second part of the Mobile Monetization Benchmarks report for Q2 2018 today. This is one...

Complete Mobile Advertising Glossary – Over 70 Terms Defined

From newcomers to mobile industry veterans, the amount of acronyms and terms that exist can be daunting, and frankly, often times confusing. The industry...

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