We are continuing the series of Ad Viewer of the month that we started last month. This type of analysis is one of the things that sets SOOMLA apart. We are using the Traceback technology to provide publishers with reports that get as granular as a single user. The Ad Viewer of December is a single user who made the most amount of revenue for the publisher of the apps he was using. Here is the link for last month’s report – Ad Viewer of November
December Ad Viewer of the Month
The amount of ad revenue generated by this user is mind blowing – $52.92 generated for the app publishers. He registered 19 active days in the month of December and made an average of $2.78 in each one of them. Unlike the Ad Viewer of November, this user also received a lot of in-game rewards for his revenue contribution. His favorite ad-types were Offer Wall and Rewarded Video that surely gave him incentives for his ad interactions.
| Attribue | Ad Viewer of November |
|---|---|
| Country | United States |
| Device | iPhone |
| Ad Types | Offer Wall, Rewarded Video |
| Impresions | 398 |
| Active days | 19 |
| Revenue | $52.92 |
| eCPM | $132.98 |
| ARPDAU | $2.78 |
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