Monthly Archives: December 2019

Top 10 mobile games made in Japan

### UPDATED ### So made in Japan and Big in Japan are not the same...

3 Reasons Your App Is Broken (And How to Fix It)

This title might remind you of another post I wrote back in June. It defiantly isn't the same...

Mobile gaming benchmarks of 2019

Whenever a new year starts drawing near, we begin thinking about things that marked the current one. In...

CPM monetization 101

Developing awesome mobile apps can be a lucrative business for everyone involved. But just having a great product...

Apps I wish someone would develop – My mobile Christmas list

As the year is nearing its end, it’s time to start wrapping Christmas gifts and think about the...

Think like an app marketer

Once upon a time I used to be a traffic director.  Not a guy wearing...

6 Reward-Based Advertising Providers for Mobile Game Monetization

Trying to sell an app in a world of free-to-download mobile applications is just as it sounds –...

How to Monetize a Mobile Game

Targeting players with ads is a great way to monetize your free mobile game, but it is hardly...

MUST READ POSTS

The 15 types of hyper casual and arbitrage games for mobile apps

15 Types of Hyper Casual and Arbitrage Games

One of the biggest trends in the mobile game industry in the last year has been the explosion of the Hyper Casual genre. The...

Monthly vs. Daily Opt-in for Rewarded Video

One of the charts we always recommend our customers to look at is the comparison between Monthly Opt-In and Daily Opt-In. This chart generated...

33 Mobile Game Benchmarks and Rules of Thumb

One of the most effective tools in business is using back of the envelope calculations using rules of thumb or benchmarks. This method is...

Q2 2018 Mobile Monetization Benchmark Report is Out!

We are excited to announce the release of our second part of the Mobile Monetization Benchmarks report for Q2 2018 today. This is one...

Complete Mobile Advertising Glossary – Over 70 Terms Defined

From newcomers to mobile industry veterans, the amount of acronyms and terms that exist can be daunting, and frankly, often times confusing. The industry...

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