AdIntel Insights – Peak Games, follow Puppy Blast!

One of the ways our customers are leveraging AdIntel is to gain insight on their competitors creatives and potentially learn from them. This post is an advice for Peak Games focused on their app - Toon Blast Toon Blast This game needs no introduction. It...

5 Hot Playable Ads and Interactive End Cards we saw on AdIntel

This week we are celebrating the addition of Playable ads to AdIntel so this week's post will focus on the best interactive ads we have seen and their performance. As in previous posts, we are leveraging AdIntel platform to analyze the data from over 10B impressions and 7M validated revenue data points. We are using the platform...

AdIntel Insights: Hot Advertiser Alert – Slap Kings

This advertiser is as fresh as they come. It's a newcomer to the charts but made it all the way to #47 in the US chart in its first week. It is also ranked #9 for budget increase. Like in previous weeks. this app cannot be discovered with standard app discovery tools and does not show up...

5 Hot Trends in Mobile Ad Creatives we Saw on AdIntel

This week we will take the platform in a slightly different direction. We will cover some of the hottest creative trends that we see in Ad creatives that are been used to promote apps. AdIntel allows us to see what creatives are performing and which ones are not. We can track the budget spent on each creative,...

After MWC now GDC 2020

So... SOOMLA will not be attending GDC this year. GDC is the most important event in the mobile gaming industry and as SOOMLA was growing we made an increased footprint including hosting our famous customer appreciation dinner during the event week. GDC 2019 dinner photos This year we were...