Tag: Apps
Apps I wish someone would develop – My mobile Christmas list
As the year is nearing its end, it’s time to start wrapping Christmas gifts and think about the...
Is Your Ad LTV Model Accurate?
Ad LTV (Lifetime Value) refers to the advertising revenue made by new users who install the app over...
The Pros and Cons of Mobile Ad Tracking Opt-out
Mobile ad tracking usually evokes feelings that relate to stalking, creeping and general disdain. But is the feature something we should really feel disgusted...