Tag: free to play
Monetization Strategy: Redesigning Your Mobile Game From Paid to F2P
The “chicken or egg” dilemma of the second decade of the 21st century is most definitely “free or paid apps”. Only it took us...
Whales Report – The Only Mobile Game Report Focusing on Paying Users
SOOMLA’s Whales Report introduces a unique way to understand how your game is performing when looking specifically at your paying users. It is a known...
Grow Insights – Know Your Users Better and in Real Time
"I don't care if this user is a payer! He gets the same experience as everyone!" said no one ever.
Getting to know your users is...
Guest Post from M. Antonio Jaimes: 17 Days to Build a Game
Trapped Dots: Built in 17 Days
I turned 25 this month. I have been a full time front end developer since 2007 and for a...
Shape Up is a modern take on Tetris
With all the games today looking like each other in some form, one might easily think that humanity has reached its peak in gaming...
Kelso’s Quest Review – Important Gamecenter Tip
Kelso's Quest is a cocos2d based game developed by a promising studio called Avocoder. In the last Casual Connect in San Francisco, the game was...
Top Free Chart vs. Top Grossing Chart
Getting your game to the top of the charts
Most developers are dreaming of making it to the top charts. Stories of how your game...
The Big Launch is Dead for Free to Play Games
Are you launched? Have you launched yet? When are you launching?
These are questions you hear quite a lot when developing your first game. To...
7 Offer Wall Providers to Monetize Your Mobile Game
Getting a user to pay for an app download upfront without a big name behind the app became almost impossible in the last two...
SOOMLA Store Designer Now Supports Equipable Virtual Goods
One of the interesting features in our latest release to our Store Designer product is the support for equipable virtual good types. Equipping means...
MUST READ POSTS
15 Types of Hyper Casual and Arbitrage Games
One of the biggest trends in the mobile game industry in the last year has been the explosion of the Hyper Casual genre. The...
Monthly vs. Daily Opt-in for Rewarded Video
One of the charts we always recommend our customers to look at is the comparison between Monthly Opt-In and Daily Opt-In. This chart generated...
33 Mobile Game Benchmarks and Rules of Thumb
One of the most effective tools in business is using back of the envelope calculations using rules of thumb or benchmarks. This method is...
Q2 2018 Mobile Monetization Benchmark Report is Out!
We are excited to announce the release of our second part of the Mobile Monetization Benchmarks report for Q2 2018 today. This is one...
Complete Mobile Advertising Glossary – Over 70 Terms Defined
From newcomers to mobile industry veterans, the amount of acronyms and terms that exist can be daunting, and frankly, often times confusing. The industry...
