Tag: gameanalytics
The 2016 Definitive Guide to Mobile Analytic Platforms
As of July 2015 there were 1.6 million apps in the Google Play Store and 1.5 million in the Apple App Store. Both stores...
Announcing SOOMLA Integrations!
SOOMLA Integrations
We're happy to announce a new section of the SOOMLA knowledge base: integrations. In this section, we showcase how SOOMLA can be integrated with...
Game Review Opportunity Just Got a Lot Bigger
About 2 months ago we started offering the opportunity of getting your game in front of a wide audience by submitting it for a...
MUST READ POSTS
15 Types of Hyper Casual and Arbitrage Games
One of the biggest trends in the mobile game industry in the last year has been the explosion of the Hyper Casual genre. The...
Monthly vs. Daily Opt-in for Rewarded Video
One of the charts we always recommend our customers to look at is the comparison between Monthly Opt-In and Daily Opt-In. This chart generated...
33 Mobile Game Benchmarks and Rules of Thumb
One of the most effective tools in business is using back of the envelope calculations using rules of thumb or benchmarks. This method is...
Q2 2018 Mobile Monetization Benchmark Report is Out!
We are excited to announce the release of our second part of the Mobile Monetization Benchmarks report for Q2 2018 today. This is one...
Complete Mobile Advertising Glossary – Over 70 Terms Defined
From newcomers to mobile industry veterans, the amount of acronyms and terms that exist can be daunting, and frankly, often times confusing. The industry...
