Tag: in-app purchases
The Ultimate Glossary of Terms About App
The mobile app industry is a massive and highly dynamic environment that can sometimes appear intimidating, especially to...
Don’t Buy Into These Trends About Apps
Since the dawn of the smartphone and subsequent explosion of the app market, the publishers have been racing...
Importance of LTV and Handy Tips for Rocking It
Lifetime value (LTV) is the total average revenue generated by a user from the day they started using...
The IAP vs Ad Revenue Debate Isn’t as Black and White as You Might...
The mobile app industry offers plenty of good opportunities for making some serious moolah, regardless whether you’re a...
The Complete Guide to App Monetization
So you’ve created an impressive mobile app and, naturally, you want to earn revenue from it. Moreover, you want to maximize the profit after...
Announcing Android Receipt Validation
We're happy to announce that the SOOMLA Store SDK now supports receipt validation for Android. This latest development, which was much awaited by our...
3 New Features Coming to Make SOOMLA Stores Look Sharper Than Ever
We have been working hard on some new exciting features. The demo below shows 3 of them:
Optimized Loading Time
The new stores are snapping into...
Optimize Your Mobile Game Revenue – Part 3
I'm adding a 3rd chapter to the successful series of videos about optimizing mobile game revenues. In this video I'm using the SOOMLA Dashboard...
Benchmarks for Pricing Virtual Good Purchases in Mobile Games
In our line of business, we are always talking with game developers and designers. Some of them ask us for advice on pricing purchases...
Optimize Mobile Game Revenue – Part 2
This is the second part in the series of videos about optimizing mobile game revenues using the SOOMLA Dashboard. As with the other tips...