Tag: indie games

What Hours and Days Do Mobile Gamers Pay?

This post is the first of a long line of posts about players’ behavior in mobile games. We’ve been investigating this area for some time...

Marketing 101 for Indie Mobile Game Developers

Pixels, code, and game engines. Three words game developers love. They are the passion driving the mobile gaming industry. Making characters, coding levels, and...

Aureus Interactive Creates Unity Asset with SOOMLA Store

About the Author: Aureus Interactive is the creator of Menu Starter Kit available on the Unity Asset Store. He received a degree in law and then continued to teach...

Introducing Simplified Retention for Game Developers and Marketers

SOOMLA Retention Reports SOOMLA introduces retention reports - the best way to explain the behavior of your users in terms of how many stayed in your...
A graph going up with a magnify glass on a particular point.

Grow Insights – Know Your Users Better and in Real Time

"I don't care if this user is a payer! He gets the same experience as everyone!" said no one ever. Getting to know your users is...

Announcing Android Receipt Validation

We're happy to announce that the SOOMLA Store SDK now supports receipt validation for Android.  This latest development, which was much awaited by our...

SOOMLA Upgrading Made Easy

In this tutorial, we will look at ways to upgrade SOOMLA packages. Case: You get an email from your friend “Hey, there's a new feature...

Three Creative Methods to Monetize Your Free App

The app market has undergone significant changes in the last few years. Gone are the days where users fork over even 99 cents to...

Announcing SOOMLA Integrations!

SOOMLA Integrations We're happy to announce a new section of the SOOMLA knowledge base: integrations. In this section, we showcase how SOOMLA can be integrated with...

Soomla Announces the Whales Report

The Whales Report We're excited to announce Soomla's first data product, the Whales Report.  Powered by the SOOMLA GROW network, the report helps developers spot users who...

MUST READ POSTS

The 15 types of hyper casual and arbitrage games for mobile apps

15 Types of Hyper Casual and Arbitrage Games

One of the biggest trends in the mobile game industry in the last year has been the explosion of the Hyper Casual genre. The...

Monthly vs. Daily Opt-in for Rewarded Video

One of the charts we always recommend our customers to look at is the comparison between Monthly Opt-In and Daily Opt-In. This chart generated...

33 Mobile Game Benchmarks and Rules of Thumb

One of the most effective tools in business is using back of the envelope calculations using rules of thumb or benchmarks. This method is...

Q2 2018 Mobile Monetization Benchmark Report is Out!

We are excited to announce the release of our second part of the Mobile Monetization Benchmarks report for Q2 2018 today. This is one...

Complete Mobile Advertising Glossary – Over 70 Terms Defined

From newcomers to mobile industry veterans, the amount of acronyms and terms that exist can be daunting, and frankly, often times confusing. The industry...

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