Tag: virtual economy
How to Monetize a Mobile Game
Targeting players with ads is a great way to monetize your free mobile game, but it is...
Remote Virtual Economy Management For Mobile Games
With virtual economy being the most popular choice for mobile freemium games business model, you probably will want to have one of those in...
Redesigning Games With SOOMLA – Mega Jump
Mega Jump - Doodle Jump with Coins
Mega Jump is a game about Redford, a red monster that jumps really high. So high that he passes ancient cities in...
Redesigning Games With SOOMLA – Subway Surfers
Subway Surfers - A Familiar Game With No Killer Monkeys
Subway Surfers is an endless runner type game produced by the Danish development company, Kiloo....
Jaywalk in the World makes crossing the street fun
Jaywalk in the World is a game which promotes illegal activities, one which will get you killed basically anywhere in the world. In the...
Make It Rain Review – 100% Economy
Make it rain launched a few weeks ago and climbed very quickly to the #1 position in the top free charts and as of...
5 Mistakes to avoid with Virtual Economies – Slides
I recently went through some of my previous speaking sessions and found this talk I gave at the Israel Mobile Summit in 2012. I...
5 Most Popular Consumable Goods in Mobile Games
As you may or may not know, consumable goods are generating most of the revenue in mobile games. Over 90% of the In-App purchases...
5 Mistakes to Avoid with Virtual Good Upgrades
I was researching for my next speaking session when I came to realize how many mobile in-app purchases misuse upgrades in their virtual economy....
Optimize Your Mobile Game Revenue – Part 3
I'm adding a 3rd chapter to the successful series of videos about optimizing mobile game revenues. In this video I'm using the SOOMLA Dashboard...
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15 Types of Hyper Casual and Arbitrage Games
One of the biggest trends in the mobile game industry in the last year has been the explosion of the Hyper Casual genre. The...
Monthly vs. Daily Opt-in for Rewarded Video
One of the charts we always recommend our customers to look at is the comparison between Monthly Opt-In and Daily Opt-In. This chart generated...
33 Mobile Game Benchmarks and Rules of Thumb
One of the most effective tools in business is using back of the envelope calculations using rules of thumb or benchmarks. This method is...
Q2 2018 Mobile Monetization Benchmark Report is Out!
We are excited to announce the release of our second part of the Mobile Monetization Benchmarks report for Q2 2018 today. This is one...
Complete Mobile Advertising Glossary – Over 70 Terms Defined
From newcomers to mobile industry veterans, the amount of acronyms and terms that exist can be daunting, and frankly, often times confusing. The industry...
